Full Flava was founded by Dave Okwesia (a.ka Redlocz-dj) . Dave, or Redlocz as he is familiarly known, was a record player by the age of 10. "My mum told me of the early days where i attempted to scratch, breakin, a few needles in the process."
Back in those days, Redlocz lived on Gee Street of Hessle road. " Dad used to bring home friends off the ship and music was always played at home, it included such things like Igbo, Jazz, and African music, so that is the kind of music i was raised upon."
" As Children in those days, we had no money to buy music, singles or albums we wanted. We used to save little by little and decide what song it was we liked and then bought it; back then the records cost 30 or 50 pence."
For Dave/Redlocz it was a start of a hobby as a record collector and music lover. He eventually collected a fair amount of records, some of which he got from his father which he regrettably says he sold most to an antique shop. "Dad bought them in the 50's when he was in London as a Dandy on the scene back then, thinking about it now they would have been worth quite a lot now."
As a youth Redlocz enjoyed the 70's & 80's pop music era where bands like Boney M, Adam & The Ants, The Police, Selecta, Bad Manners, Cindy Lauper and Lionel Richie thrived, but says he could not help being drawn into black music.
He continued to collect the music he liked on vinyl and states he remembers Jeff Daniels on Top of the pops doing some popping moves and hearing rappers delight for the first time. "I also remember Gary Bird (The Gary Bird experience), The Zulu nations first tracks such as "Eata Ayoy"which link Africa Bambata to the early hiphop era."
The Electro Movement Era
"There was a time i used to listen to "Hijack" quite a lot not knowing that they were my cousins." Dave was well into break dancing and body popping then and even had a crew known as the "The Street Wreckin' Posse" which started at a house party organised by Redlocz Uncle Solomon on Cranbook Avenue. " I remember Ham & Nim forming the breaking moves (6-step). Ham was doing the simple wave moves, and from then i felt that i needed to be a part of it." Redlocz, Ham and Nim would link up and on a daily basis practising moves on the living room floor before going to Tiffany's nite club after school on a Monday evening. Steven Harken was also a part of the crew and he was better known as plastic legs then, along side Marcus and Julian, known as the deaf twins (they would hear the music through the vibrations on the dance floor and yet still keep in time as our routines were perfomed.
The first part of deejaying was at Preston road Youth Centre(PRAG), Redlocz would dj there every Thursday from 7-10pm before getting the last bus home. It was also the first time that he had a residency to dj at a weekly youth club disco. Hiphop breakers, rappers and beat boxers would attend. "It was the first time people experienced break dancing and rapping as a trend, i was about 15 years old at the time."
The centre also awarded Redlocz a trophy of recognition for the contribution to the youth centre. " It was a headrush. I always knew i could move a crowd, and the award confirmed this."
Redlocz felt that the feeling of turntablism, emceeing and deejaying was being appreciated. He never thought that it would blow up to what is today with both commerical and underground movements. " I have to pay respect to hiphop because i am living the dream. Hiphop has made me what i am today both spiritually, mentally and lucratively; and that is in hiphop promotions and hiphop education. (Full Flava & Street life workshops